Netflix Uses Piracy Sites to Learn Which Shows to Buy

prison breakNetflix, in my opinion, is the best thing to combat piracy that’s existed so far, better than a thousand different lawsuits aiming to put grandmas and toddlers in jail for downloading movies, shows or music. And it turns out Netflix actually uses piracy to help make itself better.

Netflix VP of Content Acquisition, Kelly Merryman, took a little bit of time recently to talk about how she acquires content.

“With the purchase of series, we look at what does well on piracy sites,” Merryman told Tweakers. One of the shows that Netflix acquired the rights to in the Netherlands is Prison Break, since it is heavily pirated locally. “Prison Break is exceptionally popular on piracy sites,” Merryman says.

It’s a smart way to figure out what people want to watch, and if they can offer it legally, Netflix believes they are the best alternative to piracy out there. Perhaps even better than piracy.

“Netflix is so much easier than torrenting. You don’t have to deal with files, you don’t have to download them and move them around. You just click and watch,” Netflix CEO Reed Hastings says.

It’s true, as now the process for many former pirates has become 1) check if it’s on Netflix. 2) if it is, watch it, 3) if it isn’t, pirate it. It’s as simple as that. Netflix requires a simple press of a button with no file download time and crushing moral guilt. Well, most pirates don’t experience that, but still.

To quote Valve’s Gabe Newell, piracy is a service problem. Netflix may not be free, but it’s easy, and that alone is enough to make it a viable alternative to piracy, just like Valve’s Steam in the gaming realm. Once more media companies realize this, the more they’ll be able to protect their content.

[via TorrentFreak]



Leave a Reply

That Time Bojack Horseman Solved Gun Control
Martin Scorsese is Working on a Julius Caesar TV Series
Video Of An Ultra High Speed Industrial Bacon Slicer is Oddly Satisfying
The Sound of Violence: A Sound of Silence Batman Parody
The Top Five Al Pacino Yelling Scenes in Movies
Our Five Favorite Indian Chiefs in Movies
Five Things Movies Always Get Wrong about Lawyers
The Top Five Albert Brooks Movie Roles of His Career
Twitch Man Plays Super Mario World Theme With His Nose
When Hedwig’s Theme From “Harry Potter” Meets Heavy Metal
The Top Uses of Frank Sinatra’s “New York, New York” In Movies or TV
The Sound of Skating on Thin Ice is More Interesting Than You Think
Five Things We Learned From This Year’s Daytona 500
Jason Kelce’s Super Bowl Parade Speech is One for the Ages
The Top Five Plotlines For This Year’s Winter Olympics
Charles Oakley’s MSG Assault Charges Dismissed but He’s Still Banned
The Honest Game Trailer for Dragon Ball Fighter Z
Here are Some Video Game Characters in Real Life
Remember the Infamous Contra Infinite Lives Code? It Wasn’t Supposed to Be in the Game
You Can Be the Paddle in Life-Sized Interactive Pong Game
Five Things You Didn’t Know About Ekaterina Samsonov
What Ted Nugent Allegedly Did To Get Out of Going to Vietnam
Five Things You Didn’t Know About Jedediah Bila
The Stones Exhibitionism Opens in Nashville in March; Tickets On Sale Now