Unless you follow him on Twitter, you probably don't know about Greg Grunberg's second job. His first job is acting on NBC's Heroes, on which he portrays mind-reading detective Matt Parkman. But Grunberg's second job is much more interesting -- he develops mobile web applications.
Namely, one application. Yowza!!, as it's called, is a money saving application co-created by Grunberg. When accessed on their phone by users, the application will use a GPS signal to locate nearby stores and find savings deals from them. Deals are available for retailers such as Toys R Us, Pier 1 Imports, Sears, and many more locations, making Yowza!! a formidable repository of coupons.
And now, Grunberg intends to be a spokesperson for all applications when he hosts CNBC's documentary Planet of the Apps: A Hand-held Revolution. The documentary, which will premiere on January 7 (that's a Friday), will feature Grunberg as he navigates the audience through application development and various application stores such as iTunes' app store, which has grown exponentially in the past year, and currently generates $200 million a month.
That won't be all that it focuses on, though. Lesser-known app stores are going to get spotlighted as well, in addition to a focus on app developers and their struggle to make their app successful (including Texthog, a money management application). The show will also cover MEDL Media, which has vowed to release a thousand applications in the next two years.
I hardly ever watch CNBC, a channel which mostly focuses on business. However, this little documentary is definitely a reason to tune in to the channel, even if only to count the number of times Grunberg says Yowza!! during the show (his Twitter account is rife with the word).
And, as Grunberg commanded on his Twitter account just a few moments ago, I will set my DVR "NOW!!"
