With the new Nikita poster, sex sells

The CW had a very good season last year, with the runaway hit The Vampire Diaries (which was inevitably both a product and the recipient of the vampire craze). Now, they’re trying to replicate that genre success with their new series Nikita, an action series starring Maggie Q as the titular assassin. It’s a remake of the older series La Femme Nikita, and according to this poster released by the CW, Nikita is all femme.

The poster, for those you unlucky enough to be able to view it, is all sexed up. Maggie Q is splayed across a chair in a scarlet room, wearing a leather outfit that shows ALL of her leg and then some. The chair she’s sitting in has legs of machine guns, one of which she is holding while her other hand holds a pistol in the air. Obviously, the CW is not going for its normal demographic with this series. The network, for the most part, aims at younger women with their shows like Gossip Girl and the recently cancelled Melrose Place. While shows like Supernatural and Smallville are aimed at a mixed audience, Nikita seems to be going for all men with this “Looks Do Kill” campaign. And you know what? If it keeps up, it just might be successful.

Nikita premieres on September 9 at 9/c on the CW. It’s going to have to fight hard to stay alive in that horrible battleground of a Thursday night slot, but if this poster has anything to say, the CW is willing to fight to win.

Leave a Reply

Why “Nathan For You” Should Be On Your Watch List
Five Things You Didn’t Know about Voltron: Legendary Defender
Is E!s “Look Book” Worth a Look?
The Top Frankie Muniz Appearances Outside of “Malcolm in the Middle”
‘Terminator 6’ Will Ignore ‘Genisys’ and Bring Back Linda Hamilton
20 Actors Whose Film Appearances Earned The Most Money
Kingsman: The Golden Circle Final Trailer
New Character Posters for Blade Runner 2049
The Top Uses of Hank Williams Songs in Movies or TV
Eddie Vedder Jams with Street Musicians After Cubs Game
Awesome Legend of Zelda Fairy Fountain Violin Cover by Taylor Davis
The Top Uses of Whitney Houston Songs in Movies or TV
College Football is Back: What TV Networks Stand to Benefit the Most?
How in the World is Jim Gray Where He is?
SJSU’s Alonzo Carter Shows off MC Hammer Dance He Created
Mayweather vs. McGregor: There are Other Fights That Night
The Table-Top Gaming System to Rule Them All
The Entire History of the Assassin’s Creed Franchise with this Infographic
Destiny 2: The Live Action Dance Party Trailer
Future Sonic Attempts to Save His Franchise by Traveling to the Past
Five Things You Didn’t Know About Michelle Lewin
Five Things You Didn’t Know About Elsie Hewitt
Five Things You Didn’t Know about Megan Ketch
The Real Reason Rrachel Bilson and Hayden Christensen Split