Friday nights have slowly become a barren landscape for television viewing. While the night boasts the biggest DVR gains, live viewing on Friday night is dropping out of style a bit. CBS has always managed to stay above the fold on Fridays, with Ghost Whisperer, Numbers, and now Medium pulling in great ratings for the night. And now USA is jumping on board, posting impressive Friday night ratings on its new series White Collar. Those ratings are beating most broadcast network shows that night and are blowing away cable numbers in their timeslot.
White Collar is only two episodes in and its already a success for USA. The second episode of the season retained 94% of its premiere’s total viewer audience, and still managed to pull in just over 5 million total viewers. Fox’s Dollhouse has only been pulling in just over 2 million viewers each week, and Smallville has been getting about 2.5 million viewers each week. Granted, these shows are on at different times on Friday night, but that doesn’t make it any less inspiring for USA.
This Friday marks the third episode of White Collar, “Book of Hours,” and below is a brief synopsis, some promo images and a video clip of the episode. Fringe fans will be excited to see that Kirk Acevedo guest stars in this episode of White Collar. Tune in at 10/9 central to USA on Friday (or set your DVRs).
The disappearance of a precious bible creates an interesting union when a New York Mafia kingpin enlists the help of Peter and the FBI in tracking down his beloved artifact. But while rooting out the thief, Neal finds himself in a tango with a sexy female villain and must decide where his loyalty truly lies.
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