What Was the Deal With the Bizarre Rat Commercial During Last Night’s Walking Dead?

There’s a lot to talk about with last night’s Walking Dead mid-season finale, but I want to highlight something that happened during one of the commercial breaks. Naturally, I didn’t see this live because my DVR has allowed me to not watch a TV commercial for about the last five years, but I was sent the above video and have to admit it would have been pretty weird to behold.

If you can excuse the crappy quality (no other copies exist at present) you’ll see various people getting freaked out by a sudden appearance of rats in very public places. While places like NYC have to deal with rats normally, this would be excessive, even for them. And the text you can’t read? It says “He is here.”

Many were wondering if it had something to do with the rat-focus on The Walking Dead itself, but I’m pretty sure it’s something else. Rather, I believe it to be a viral commercial for the Guillermo Del Toro produced “The Strain” on FX. It’s a new vampire horror show where their sudden presence drives rats out of the sewers and into the public eye. “He is here” may refer to the uber-vampire. That’s as good a guess as I have, though it’s a bit weird the commercial would be on FX-rival AMC during their most popular show, but I suppose there could be alternate explanations as well. I’d love to hear them.


  1. Crystal Patton March 23, 2014
  2. uNo April 23, 2014
  3. Patricia Gibson April 24, 2014
    • Melissa Badgley April 24, 2014
  4. Alex April 24, 2014
  5. Brandon Judkins April 24, 2014

Add Comment

Why Snooki is Missing from Season 4 of Jersey Shore Family Vacation
This Futurama Joke Took Two Days to Write
There’s A Rumor About Mace Windu and The Mandalorian
Get Ready Because an UNO Game Show is Coming to Television
Escargore: A Terrifying Horror Comedy: For Snails
Regina King Makes Directorial Debut with “One Night in Miami”
Five Incredibly Well Made “Made for TV” Movies
We Can Be Heroes is Shaping Up on Netflix: No Taylor Lautner Though
10 Things You Didn’t Know about James Lafferty
10 Things You Didn’t Know about Rahul Vaidya
10 Things You Didn’t Know about Camila Perez
10 Things You Didn’t Know about Jessica Rothe
Freddy Krueger, Jason and Pinhead are Fighting the Power Rangers in Fan-Made Comic
Elm Street
Did You Know Marvel Made a Freddy Kreuger Comic in 1989?
Five Reasons Why DeSaad Deserves a Solo Movie
What We Learned from The Batman: Three Jokers Trailer
The Top Ten Dueling Monsters In Yu-Gi-Oh!
The Top Five Yu-Gi-Oh! Villains
Vinland Saga
Why You Should Be Watching Vinland Saga
Super Anime
Check Out Mario & Luigi: Super Anime Brothers
How Many Potatoes It Takes to Run DOOM
Here’s What We Know about Harry Potter: Hogwarts Legacy for PS5
Turns out Call of Duty Black Ops Cold War Has Connections to Modern Warfare
The Trailer For PS5’s Project Athia is Worth a Watch